TikTok for Travel Brands: The Beginner’s Guide

the TikTok logo.

Source: TikTok

TikTok is all the rage lately. You’ve probably heard of it — especially if you have a teenager or two in your life. But you might not really understand what it is or how powerful it can be. That’s understandable. Many other business owners in the travel industry feel the same way.

In this article, we’ll educate you on all things TikTok. Keep reading to learn what TikTok is, why it’s an important channel for travel brands, and how to properly use the app.

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Everything You Need to Know About Real Time Marketing

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In the 21st century, attention is the currency of the realm. The companies that can generate and hold it on a large scale are the ones that find the most success. If your company is struggling to garner the attention it needs, it may be time to invest in real time marketing.

In this article, we’ll talk about what real time marketing, why it’s important, and how to implement this strategy for your organization. Then we’ll show you two stellar examples of real time marketing in action.

Sound like a plan? Then let’s get started!

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How to Improve Your Work Environment and Become More Productive

A modern office space.

When you think about boosting productivity levels at work, what comes to mind? If you’re like most people, a specific app or software solution is probably the first thing you think of. But in reality, your work environment can have a much bigger effect on how much you get done.

In this article, we’ll share five ideas to improve your work environment and become more productive. Sound good? Let’s get started!

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7 Ways to Boost Creativity in the Workplace

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The best workplaces are creative incubators where new ideas are as common as paper clips. If your office isn’t teeming with innovative ideas, it’s time to evaluate why that is and remedy the situation as quickly as possible.

In this article, we’ll show you why creativity in the workplace is beneficial and how to boost creativity in seven different ways. Let’s get started!

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The Beginner’s Guide to Sales Enablement Content

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What does almost every company — no matter what industry it’s in or the kind products it sells — want more of? The answer is sales. But wanting more sales and actually generating more sales are two completely different things.

In this article, we’ll take a look at sales enablement content, AKA your secret weapon in the ongoing battle to sell more of your company’s products and/or services to its target market.

We’ll teach you what sales enablement content is, why it’s beneficial, and how to both create and use your own sales enablement content to propel your company forward. Sound like a plan? Then let’s jump right in and get started!

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How to Start a Podcast for Your Company

Picture of Shure SM58 microphone.

Podcasting has exploded in recent years. We listen to them when we drive, cook dinner, and do the laundry. And they’re one of the first things we turn to when we’re looking for information on specific topics or a source of entertainment.

If you’re a fan of the content type, you might have wondered how to start a podcast for your company or for yourself. If so, you’ve come to the right place!

In this article, we discuss why podcasting is a fantastic content marketing medium and how to start a successful podcast in six simple steps. If you’re at all interested in producing audio content, keep reading. We have a lot of great information to share.

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How to Craft a Winning Visual Content Marketing Strategy in 5 Easy Steps

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To succeed at content marketing in 2019 and beyond, you need more than well-written blog posts, catchy ad copy, and a library of helpful ebooks. You need visual content that engages your audience and helps take these text-based marketing assets to the next level.

In this article, we’ll look at what visual content marketing is and why it’s so important. Then we’ll teach you how to craft a visual content marketing strategy in five easy steps.

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Push vs Pull Marketing: How They Differ and Which is Right For Your Company

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The term “push vs pull marketing” has picked up steam lately. You’ve probably heard people talk about it in business-building circles. You might’ve even wondered which strategy is best for your company. If so, you’ve come to the right place.

In this article, we explain what these two marketing strategies are, how they benefit businesses, and when to implement each one. Let’s get started!

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