http://blog.cleanpix.com Thu, 03 Jun 2010 01:30:40 +0000 hourly 1 http://wordpress.com/ http://blog.cleanpix.com/2010/04/08/destination-branding/#comment-639 Thu, 03 Jun 2010 01:30:40 +0000 http://blog.cleanpix.com/?p=605#comment-639 A brand is a promise. It sets an expectation of an experience. To be effective, it must be relevant, competitive and authentic. Cultural consistency is a key component of authenticity. Your personal experience reinforces just how effective Hawaii’s brand promise of Aloha actually is. If you would like to learn more about place branding visit http://www.strengtheningbrandamerica.com for more insight.

]]> http://blog.cleanpix.com/2008/08/08/is-green-to-go/#comment-5 Fri, 08 Aug 2008 17:39:55 +0000 http://cleanpix.wordpress.com/?p=81#comment-5 Well said – thank you for being one of those with vision, and clearly a company that is in for the long haul. Perhaps tourism will take a different turn with people learning more about their own countries, visiting local food growing regions, sampling the beauty that is everywhere and getting to know their neighbors better.

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