The CleanPix Blog » Web Technologies

Happy media

nelsonvigneault — Thu, 18 Jun 2009 20:14:05 +0000

Improvements in photo taking with smart phones are fueling the newsworld. Uncontrolled, uncensored, irreverent and totally suited for Web and TV publications, these fast growing devices, now often with 3 megapixels, are giving an all new perspective to the notion of free press.

Their success comes from the immediacy and the ease of basic photo manipulation and editing. But the primary key is in their ability to connect seamlessly online, as remote controls, image/sound capture and transmission devices.

Connect, interface, exchange, these are the rules of the game. We do not expect anymore to be served a fancy lunch onboard a plane, nor to carry extra baggage in the belly of it. But one thing is sure, we are demanding to be connected online all the time, all the way. Removing the right to use a smart phone, even for a brief airborne moment, is viewed with great resistance (the adult equivalent of what amounts to a teenage hissy fit).

Perhaps it is altogether only pointing out that anything that works must work with the Internet. Simply put, that is why smart phones are smart. As professional photo capture devices they are, without a doubt, a compromise, but whoever uses them to get the news out is definitely reaching a happy media.

Sunshine on “cloud computing”

cleanpix — Fri, 22 May 2009 20:28:37 +0000

In his recent article “Going Mobile” in the Financial Post, Paul Barker defined “cloud computing” as a main driver to the “mobile computing” trend. The trend sees smartphones and other portable devices as the next inevitable tool of business. This is rather interesting to us at CleanPix, our total operation is based on “cloud computing” and we just received the go ahead plus grant money from the NRC Research Council to enable CleanPix to develop it’s service to be further extended to mobile devices. Clearly, our clients are savings hundreds of dollars per year as through us they are tapping in to our “cloud computing” knowhow. On this interesting point, Paul Baker focuses our attention on mobile computing and stresses the direct infrastructures saving from a business perspective awaiting its users.

The rise of mobile computing, however, cannot be attributed merely to the arrival of new devices..The main driver, however, has been the development of so – called “cloud computing,”…

With so much functionality increasingly being delivered to smaller, cheaper devices, mobile computing is poised to fundamentally alter our relationship to computing. And the biggest benefits will accrue to business. Paul Barker

The rise of mobile computing, however, cannot be attributed merely to the arrival of new devices..The main driver, however, has been the development of so – called “cloud computing,”…

With so much functionality increasingly being delivered to smaller, cheaper devices, mobile computing is poised to fundamentally alter our relationship to computing. And the biggest benefits will accrue to business. Paul Barker

Our Twitter needs a voice

nelsonvigneault — Thu, 19 Feb 2009 18:43:56 +0000

We have designed a new logo for our Twitter feed. It is quite chirpy! It contains its own talk bubble.

Now what are we doing with it?
Literally speaking, this issue is the talk of the industry. “Now that we have a Twitter account and a blog… what do we do with it?” Yes, we can tweet about it on our blog or blog about it on Twitter but then what. Todd Lucier, of Tourism Keys, offers 15 ideas specifically for Travel Associations. In particular:

“3. Use Nearby Tweets to track local tweets within a defined geographic boundary.”

Building on this tip, you can use Nearby Tweets to pick up news stories ideas about your geographic region. These tweets can be used to inspire a new pressbrief post, for example.

What is a blog?

cleanpix — Fri, 30 Jan 2009 21:32:27 +0000

A blog is a dynamic website that you can get up and running without basic internet skills. No webmaster or IT professional is needed to begin. There is no need to worry about fancy servers that you need to update and maintain. When people ask how they should begin to get their feet wet with social media and say things like “should I make a brand new website?” I tell them, “No, start a new blog instead”.

Spending thousands of dollars building and revamping a website makes me cringe when I know that a blog site is likely able to provide them with 90% of what they need to get started interacting with social media. Entries on a blog are quick and easy to do, major search engines are able to pick up and index them within hours and you don’t need to know a single tag of HTML. If you have any difficulty, ask any 14 year teenager for help!

Use the pressuite.com media-marketplace to publish your news stories and send a link back to your blog. Use your blog to talk about your latest news release and link back to pressuite.com. Link both up to your existing website. Traffic and media awareness will go way up!

In these economically challenging times, don’t spend money on a new website. Instead, register for a blog at WordPress, LiveJournal, or Blogger and get started!

CleanPix cited as innovation to tourism industry

cleanpix — Tue, 09 Dec 2008 20:43:08 +0000

CleanPix is cited as an example of an innovation and benefit to the tourism industry by authors Colin Michael Hall and Allan M. Williams in their 263 page textbook “Tourism and Innovation” first published by Routledge in 2008.

Quoting an article derived from the National Research Council about CleanPix, the authors mention several benefits of the CleanPix service. Mainly, clients have can maintain reduced costs while increasing their global reach by eliminating expensive shipping and production of CDs and other marketing materials in favor of the innovative service provided by CleanPix.

You can learn more about the kind of benefits CleanPix offers or you can contact Chip Hoffman at chip@cleanpix.com

You can find out more about “Tourism and Innovation” and where to purchase a printed copy on Google at http://books.google.ca/books?id=H8eWL7BshKcC